The Widget Returns

Widgets & SEO: Fragmentation, transformation, distribution

"He's the hero that Gotham deserves, but not the one it needs right now…and so we'll hunt him…because he can take it…because he's not our hero… he's a silent guardian, a watchful protector… a Dark Knight."

The world of SEO is getting hairier & scarier. 10 years old, Google has appointed themselves judge & jury of ethical link building practices, causing 'Black hats' to set traps for their competitors whilst 'White hats' fight back via witch-hunt & committee. Everyone is watching each other watching each other. RSS feeds Splogs. Comment /is/ spam. Facebook in fighting. Social networks scam. Digg is a hole. Twitter tweets for crummy links.

Is there anyone, anything, we can turn to?

This session on SEO & Widgets will cover alliance building and standing up for yourself in an hostile economy.

I'm speakign at WidgetWebExpo next month on SEO & Widgets. Be There or Be Square.